Look anywhere in the media or on the streets of any major city (or suburb or small town, for that matter) and we appear to be wholly focused on pleasure. Invitations to enjoy sex, food, sports, spas, exotic vacations, romantic escapes, and game-ified apps abound, all promising a hit of relaxation, a high of excitement, an emotional or physical reprieve, and an answer to our aching need to destress. From this vantage point, an anthropologist visiting our planet might conclude that ours is a culture gluttonous for pleasure and sexually ravenous.

We should be feeling tons of pleasure. But are we really that turned on?

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